Discover What Really Works in Optimization
MarketingExperiments is a research laboratory with a simple (but
not easy) seven-word mission statement: To discover what really
works in optimization. We focus all of our experimentation on optimizing marketing communications. To that end we test every conceivable approach and we publish the results (at no charge) in the MarketingExperiments Journal (subscribe).
There are three ways to use this site:
- You can access, for free, more than $10 Million of research — just subscribe to the MarketingExperiments Journal.
- You can achieve professional certification in
Landing Page Optimization, Email Messaging Optimization or Online Testing Optimization.
- You can drive up the conversion rates for your subscriptions, leadgen, pageviews, or ecommerce offers — just apply for a research partnership.
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