Daniel Burstein

Live Marketing Optimization: Send in your traditional and online marketing for a chance to win

April 23rd, 2010

Live optimization is often one of our audience’s favorite aspects of a MarketingExperiments web clinic. For those not familiar with the term, live optimization is when marketers submit their advertising and marketing materials and, if chosen, receive free advice from our optimization researchers. Win Internet Marketing Training

For our April 28 web clinic – Integrate Your Marketing: How one company combined offline and online marketing to increase subscriptions by 124% – Jimmy Ellis (Director of Optimization), Gina Townsend (Senior Research Manager), and Corey Trent (Research Analyst) will apply the same MarketingExperiments Optimization methodologies that have driven triple-digit conversion gains for our Research Partners to your offline and online marketing (if you are chosen).

This clinic will focus on the integration of traditional and digital marketing. To have your materials considered for live optimization, just register for Wednesday’s free web clinic and complete the fields on the registration form. Or, send your creative (direct mail, print ad, billboard, you name it), along with the online marketing it corresponds with, to WebClinics@MarketingExperiments.com.

PLUS: We’ll pick one lucky marketer at random to win free enrollment in one of our Online Training and Certification Courses (winner chooses).

UPDATE: Congratulations to Stephanie Ivy of EB Medicine. Stephanie chose MEC-001 — Fundamentals of Online Testing.

If you missed this live web clinic, a replay is now available on our research website.

Related Resources

Live Optimization Workshops – Learn How to Increase Conversions on Your Landing Pages, Email and Websites

Live optimization + lead generation = better B2B landing pages in one hour

Live optimization: Boost your PPC campaign conversions

Photo attribution: http://www.flickr.com/photos/thetruthabout/ / CC BY-SA 2.0
Daniel Burstein

About Daniel Burstein

Daniel Burstein, Senior Director of Editorial Content, MECLABS Institute Daniel oversees all editorial content coming from the MarketingExperiments and MarketingSherpa brands while helping to shape the editorial direction for MECLABS – working with our team of reporters to dig for actionable information while serving as an advocate for the audience. Daniel is also a frequent speaker and moderator at live events and on webinars. Previously, he was the main writer powering MarketingExperiments publishing engine – from Web clinics to Research Journals to the blog. Prior to joining the team, Daniel was Vice President of MindPulse Communications – a boutique communications consultancy specializing in IT clients such as IBM, VMware, and BEA Systems. Daniel has more than 15 years of experience in copywriting, editing, internal communications, sales enablement and field marketing communications.

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