Comments for MarketingExperiments Blog: Research-driven optimization, testing, and marketing ideas http://www.marketingexperiments.com/blog Marketing insights, answers, and research from the analysts at MarketingExperiments.com Tue, 21 May 2013 11:44:29 +0000 hourly 1 http://wordpress.org/?v=3.4.1 Comment on Value Prop: Is there true value in your marketing proposition? by B2B Lead Blog » Digital Marketing: How to craft a value proposition in 5 simple steps http://www.marketingexperiments.com/blog/internet-marketing-strategy/marketing-value-proposition.html/comment-page-1#comment-64634 B2B Lead Blog » Digital Marketing: How to craft a value proposition in 5 simple steps Tue, 21 May 2013 11:44:29 +0000 http://www.marketingexperiments.com/blog/?p=5304#comment-64634 [...] Value Prop: Is there true value in your marketing proposition? [...] [...] Value Prop: Is there true value in your marketing proposition? [...]

]]> Comment on Value Proposition: Congress has a value exchange problem … do your marketing offers? by B2B Lead Blog » Digital Marketing: How to craft a value proposition in 5 simple steps http://www.marketingexperiments.com/blog/marketing-insights/product-value-exchange.html/comment-page-1#comment-64618 B2B Lead Blog » Digital Marketing: How to craft a value proposition in 5 simple steps Tue, 21 May 2013 11:15:06 +0000 http://www.marketingexperiments.com/blog/?p=11721#comment-64618 [...] Value Proposition: Congress has a value exchange problem … do your marketing offers? [...] [...] Value Proposition: Congress has a value exchange problem … do your marketing offers? [...]

]]> Comment on Search Engine Marketing: Finding appeal for your PPC Ads by B2B Lead Blog » Digital Marketing: How to craft a value proposition in 5 simple steps http://www.marketingexperiments.com/blog/research-topics/paid-search-marketing-ppc/ppc-value-prop.html/comment-page-1#comment-64617 B2B Lead Blog » Digital Marketing: How to craft a value proposition in 5 simple steps Tue, 21 May 2013 11:14:15 +0000 http://www.marketingexperiments.com/blog/?p=5930#comment-64617 [...] you’ve listed some possible claims, rank them from one through five according to their appeal and exclusivity, of [...] [...] you’ve listed some possible claims, rank them from one through five according to their appeal and exclusivity, of [...]

]]> Comment on Customer Value: The 4 essential levels of value propositions by B2B Lead Blog » Digital Marketing: How to craft a value proposition in 5 simple steps http://www.marketingexperiments.com/blog/marketing-insights/levels-of-value-propositions.html/comment-page-1#comment-64319 B2B Lead Blog » Digital Marketing: How to craft a value proposition in 5 simple steps Mon, 20 May 2013 18:44:19 +0000 http://www.marketingexperiments.com/blog/?p=9635#comment-64319 [...] I’m your ideal prospect, why should I buy from you rather than any of your competitors?” or a derivative value proposition that has a much more granular focus on your products or [...] [...] I’m your ideal prospect, why should I buy from you rather than any of your competitors?” or a derivative value proposition that has a much more granular focus on your products or [...]

]]> Comment on A/B Testing: SAP increases conversion 62% by using images by Landing Page Optimization: Color emphasis change increases clickthrough 81% | MarketingExperiments Blog: Research-driven optimization, testing, and marketing ideas http://www.marketingexperiments.com/blog/analytics-testing/increase-conversion-images-testing.html/comment-page-1#comment-64299 Landing Page Optimization: Color emphasis change increases clickthrough 81% | MarketingExperiments Blog: Research-driven optimization, testing, and marketing ideas Mon, 20 May 2013 18:15:40 +0000 http://www.marketingexperiments.com/blog/?p=12650#comment-64299 [...] A/B Testing: SAP increases conversion 62% by using images [...] [...] A/B Testing: SAP increases conversion 62% by using images [...]

]]> Comment on Marketing Optimization: The 3 phases of evidence-based marketing by Marketing Optimization: Are you tracking website optimization ROI? | MarketingExperiments Blog: Research-driven optimization, testing, and marketing ideas http://www.marketingexperiments.com/blog/analytics-testing/3-phases-evidence-based-marketing.html/comment-page-1#comment-64227 Marketing Optimization: Are you tracking website optimization ROI? | MarketingExperiments Blog: Research-driven optimization, testing, and marketing ideas Mon, 20 May 2013 14:30:19 +0000 http://www.marketingexperiments.com/blog/?p=12410#comment-64227 [...] Marketing Optimization: The 3 phases of evidence-based marketing [...] [...] Marketing Optimization: The 3 phases of evidence-based marketing [...]

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