http://www.marketingexperiments.com/blog/general/conversion-diagnosis-carbon-footprint-calculator.html Marketing insights, answers, and research from the analysts at MarketingExperiments.com Wed, 08 Feb 2012 19:19:47 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://www.marketingexperiments.com/blog/general/conversion-diagnosis-carbon-footprint-calculator.html/comment-page-1#comment-24477 Marketingsherpa Blog » Green Marketing 101: How and why you should be interested Thu, 21 Apr 2011 08:03:02 +0000 http://www.marketingexperiments.com/blog/?p=1672#comment-24477 [...] Conversion diagnosis: Nature.org’s carbon footprint calculator [...] [...] Conversion diagnosis: Nature.org’s carbon footprint calculator [...]

]]> http://www.marketingexperiments.com/blog/general/conversion-diagnosis-carbon-footprint-calculator.html/comment-page-1#comment-2537 Email Subject Lines: Do symbols hurt email marketing response? Tue, 16 Mar 2010 12:40:09 +0000 http://www.marketingexperiments.com/blog/?p=1672#comment-2537 [...] from our foundational Offer/Response-Optimization principles of “clarity trumps persuasion” and “specificity converts,” that the clearer and more specific subject line – i.e., the one with the “15% Off…” copy [...] [...] from our foundational Offer/Response-Optimization principles of “clarity trumps persuasion” and “specificity converts,” that the clearer and more specific subject line – i.e., the one with the “15% Off…” copy [...]

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