Comments on: What do great viral videos have in common?

By: Social Media Marketing: Going viral is so easy it’s hard | MarketingExperiments Blog: Research-driven optimization, testing, and marketing ideas

Mon, 06 Feb 2012 08:03:05 +0000

[...] What do great viral videos have in common? [...]

By: Going Viral « Communicate: The Diederich College of Communication blog

Going Viral « Communicate: The Diederich College of Communication blog — Fri, 09 Apr 2010 14:16:09 +0000

[...] Aside from engaging, it needs to be clever and imaginative. As Gabby Diaz of Marketing Experiments Blog says, “Your not only making a video people will pass along, but [...]

By: Going Viral « PRevolution

Going Viral « PRevolution — Wed, 24 Mar 2010 23:01:30 +0000

[...] to see her latest music video. 2.) Aside from engaging, it needs to be clever and imaginative. As Gabby Diaz of Marketing Experiments Blog says, “Your not only making a video people will pass along, but [...]

By: De l’animation d’Art, au spleen écolo en passant par le documentaire interactif! « Videoqualia

Wed, 17 Mar 2010 16:23:33 +0000

[...] love for online video? (Ça vous étonne que le Canada soit no 1 de la vidéo Internet, pas moi) What do great viral videos have in common? (le partage, je vous l’avais déjà dit, mais mieux vaut répéter ces choses là) Quand [...]

By: Anna Jacobson

Anna Jacobson — Wed, 13 May 2009 19:13:33 +0000

Thanks for your comment. You make a strong point. One interesting aspect of viral video is that quality becomes apparent very quickly: only if viewers find the videos engaging and helpful do they get passed on. It’s a little like survival of the fittest but in this case being the fittest means being the most helpful.

By: Market Research Mama

Market Research Mama — Tue, 12 May 2009 23:50:57 +0000

Love your article. I too agree that the more engaging and helpful to the view, the more powerful the viral video is. With all things in marketing, whether it be online or other, the more one can relate, the better and most affective it will be.