Daniel Burstein

Marketing Career: Free resources from MECLABS to help you do your job better

August 8th, 2012

Usually on the MarketingExperiments blog, we take a deep look at a specific topic, such as factors for choosing online testing and optimization platforms and landing page optimization. After all, our job is to help you do your job better. (Let us know how we can help.)

But, in today’s post, I want to take a step back from those granular topics, and to help you understand all of the free resources available to you through MECLABS, the parent company of MarketingExperiments.

If you’re unfamiliar with MECLABS, you can download the 403-page MECLABS Research Catalog for a look at the scope of our research and reporting. We make all of this information available to you through these free resources:

  • MarketingExperiments Web clinics – Every 3 weeks, MarketingExperiments releases research-based tactics and methodologies for growing sales and lead generation via hour-long webinars.
  • MarketingExperiments Journal – Subscribers receive invitations to upcoming Web clinics, Web clinics video replays and a selection of our most popular blog posts.
  • MarketingSherpa.com – Search our library of 32,224 free articles, research and case studies about email marketing, demand generation, SEO, social and more.
  • MarketingSherpa Newsletters – Weekly and bi-weekly case studies and articles from our reporters about email marketing, B2B marketing, inbound marketing, consumer marketing, along with the research chart of the week, and the best of the week (as decided by our readers).


While there is a plethora of free content at the above links, if you’re looking for even more in-depth information, you can peruse the MECLABS Training and Publications Center for paid offerings such as marketing Summits, online courses and publications.

Daniel Burstein

About Daniel Burstein

Daniel Burstein, Senior Director of Editorial Content, MECLABS Institute Daniel oversees all editorial content coming from the MarketingExperiments and MarketingSherpa brands while helping to shape the editorial direction for MECLABS – working with our team of reporters to dig for actionable information while serving as an advocate for the audience. Daniel is also a frequent speaker and moderator at live events and on webinars. Previously, he was the main writer powering MarketingExperiments publishing engine – from Web clinics to Research Journals to the blog. Prior to joining the team, Daniel was Vice President of MindPulse Communications – a boutique communications consultancy specializing in IT clients such as IBM, VMware, and BEA Systems. Daniel has more than 15 years of experience in copywriting, editing, internal communications, sales enablement and field marketing communications.

Categories: Marketing Insights Tags: , , , , , ,

  1. August 9th, 2012 at 05:38 | #1

    Just wanted to express my gratitude for the help and guidance my colleagues and I have got from you guys. Cheers!

  2. John Tackett
    John Tackett
    August 14th, 2012 at 11:20 | #2

    Great post Daniel, I would like to share one more free resources link with everyone.

    MarketingExperiments Slideshare – Download slides from the MarketingExperiments Web clinics.

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