|Are Letter-Style Emails Still Effective?|
|Wednesday, 02 October 2013|
New research reveals how customers read emails today
Thursday, October 03, 2013
Topic: Are Letter-Style Emails Still Effective? New research reveals how customers read emails today
When you picture your next email send, it’s easy to feel overwhelmed by the war for attention being waged in everyone’s inbox:
In this Web clinic, Flint McGlaughlin, Managing Director, MECLABS, revealed the results of a recent email experiment with an international media company that increased conversion 181%.
Flint also shared three key learnings about effective email messaging from those discoveries every marketer can use to craft email messages that engage.
Here is some feedback from the Web clinic’s live audience:
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