|See the Research in Action|
|Wednesday, 26 September 2012|
Dr. McGlaughlin personally optimizes your landing pages
Thursday, September 27, 2012
Topic: See the Research in Action: Dr. McGlaughlin personally optimizes your landing pages
Generating more revenue from your pages and paths takes more than learning optimization theory. It requires you to apply that theory to your own particular situation. Watch this special live optimization Web clinic replay to learn valuable insights into how you can repair your leaking pages.
Generating more revenue from your pages and paths takes more than learning optimization theory. It requires you to apply that theory to your own particular situation.
However, that application requires a leap that many marketers find difficult to make. Itís one thing to see how optimization applies in field tests and case studies, but another thing entirely to make the necessary changes to your pages.
To help you bridge that gap, this Web clinic replay introduces a case study of how a social media microsite saw an increase in conversion of 154% by learning how to see its landing page through the eyes of its customers. Following the case study, Dr. Flint McGlaughlin and the MECLABS research team provided live optimization of audience-submitted landing pages from a variety of industries.
View the free on-demand clinic replay, listen to the audio recording (mp3) or download the slides to learn from Dr. Flint McGlaughlin and our researchers as they provide test suggestions that you can use to aid your optimization efforts.
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