|When Should You Reveal Price?|
|Wednesday, 01 May 2013|
The 3 principles of presenting price and how they helped one company generate a 97% increase in conversion
Thursday, May 2, 2013
Topic: When Should You Reveal Price? The 3 principles of presenting price and how they helped one company generate a 97% increase in conversion
Price is one of the biggest factors impacting the success of a marketing campaign, yet it can be one of the most difficult aspects of an offer to message properly. In this Web clinic, Flint McGlaughlin, Managing Director, MECLABS, revealed three key principles every marketer should know for presenting price in a sales funnel.
In this Web clinic replay, you'll see how a large sports entertainment provider made a slight change to presenting price, leading to a 97% increase in league start-ups.
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