2009 Landing Page Optimization Training Tour
Learn How to Increase Conversion s on Your Landing Pages
and Achieve Your Professional Certification
For the past two years the Mar
Monday, 04 May 2009
Maximize the Effectiveness of Your Landing Pages and Increase Your Conversion Rates (Attendees have seen up to 300% lifts)
Learn how to Optimize Your Landing Pages in Just 8 Hours + Ach
Wednesday, 29 April 2009
Maximize the Effectiveness of Your Landing Pages and Increase Your Conversion Rates (Attendees have seen up to 300% lifts)
Learn how to Optimize Your Landing Pages in Just 8 Hours + Ach
Wednesday, 22 April 2009
Maximize the Effectiveness of Your Landing Pages and Increase Your Conversion Rates (Attendees have seen up to 300% lifts)
Learn how to Optimize Your Landing Pages in Just 8 Hours + Ach
Monday, 20 April 2009
Maximize the Effectiveness of Your Landing Pages and Increase Your Conversion Rates (Attendees have seen up to 300% lifts)
Learn how to Optimize Your Landing Pages in Just 8 Hours + Ach
Monday, 20 April 2009
Maximize the Effectiveness of Your Landing Pages and Increase Your Conversion Rates (Attendees have seen up to 300% lifts)
Learn how to Optimize Your Landing Pages in Just 8 Hours + Ach
Monday, 20 April 2009
...will give you the tools you need to make test and optimize your email campaigns – from email capture to sales conversion .
Enroll in our online course today and:
...
Wednesday, 15 April 2009
... including:
How to prioritize messages and optimize your own landing pages using our patent-pending conversion formula
How to identify and express an effective value proposition that m...
Wednesday, 15 April 2009
... including:
How to prioritize messages and optimize your own landing pages using our patent-pending conversion formula
How to identify and express an effective value proposition that m...
Wednesday, 15 April 2009
... including:
How to prioritize messages and optimize your own landing pages using our patent-pending conversion formula
How to identify and express an effective value proposition that m...
Wednesday, 15 April 2009
...l today to secure your place.
Learn how we designed and validated tests that achieved an 816% increase in conversion .
For the past five years, MarketingExperiments has been developing the opti...
Wednesday, 15 April 2009
...l today to secure your place.
Learn how we designed and validated tests that achieved an 816% increase in conversion .
For the past five years, MarketingExperiments has been developing the opti...
Wednesday, 15 April 2009
...f Certified Professionals
Learn how we designed and validated tests that achieved an 816% increase in conversion .
For the past five years, MarketingExperiments has been developing the opti...
Wednesday, 15 April 2009
...gy and start seeing major lifts in online sales. Our
students have seen significant (150%+) increases in conversion .
Based on years of testing experience, MarketingExperiments has developed a s...
Wednesday, 15 April 2009
...eing major lifts in online sales. Our
certification graduates have seen significant (150% +) increases in conversion .
Based on our years of testing experience, MarketingExperiments has develope...
Wednesday, 15 April 2009
...ng a series of new research projects and is seeking qualified partners. Research areas include: Site Design Conversion Improvements Pay-Per-Click (Google, Overture, etc.) Natural Search Email ...
Tuesday, 10 March 2009
...o light flaws in those pages.
Within the funnel, the most common flaw is offering too many exits before conversion . A complex purchase or sign-up process, while it generates leads, may al...
Thursday, 11 December 2008
...en to the audio–only version.
Value Propositions – Critical to Conversion
The essence of a strong value proposition lies in its ability to answer th...
Friday, 21 November 2008
...
David Smith attended our Landing Page Optimization Workshop in June. He learned the MarketingExperiments Conversion Sequence principles in depth and worked with our analysts on ways to optimize t...
Friday, 07 November 2008
...fective - including how to find one in the first place.
Because value propositions are so important to conversion , making a few small but crucial changes can have a big impact across all of yo...
Thursday, 16 October 2008
...n Carroll and Dr. Flint McGlaughlin explored strategies to dramatically increase your B2B leads pipeline and conversion rate.
Carroll presented his proven five-step “playbook” ...
Thursday, 02 October 2008
...ription–based alert service.
Primary research question: Which headline would achieve the highest conversion rate?
Approach: We conducted a test using six different headlines on the l...
Thursday, 18 September 2008
How changing a few words can help (or hurt) conversion
If you’re looking for ROI gains and you’re not sure what areas to test first, start with headlines or subject lines.
Friday, 05 September 2008
... McGlaughlin, Jimmy Ellis, and Aaron Rosenthal demonstrated how the
MarketingExperiments Conversion Sequence can be used to identify obstacles to
conversion , and o...
Friday, 22 August 2008
Special Live Clinic
Increasing competition and bid prices are making conversion s harder to achieve with paid search campaigns. To maintain a dominant position in PPC, you need to constantly improv
Friday, 08 August 2008
How credibility indicators can help (or hurt) your conversion s
Are Internet users becoming indifferent to testimonials? Is “testimonial blindness” becoming the new “banner blin
Thursday, 17 July 2008
...examines the results of those three tests and explores how applying clarity to your site pages can increase conversion and revenue.
Editor’s Note: The clinic also featured a live optim...
Thursday, 03 July 2008
... can provide major gains for your lead-gen efforts.
The principles of the MarketingExperiments Conversion Sequence serve as a guide to optimizing your pages and your sales or lead-g...
Thursday, 19 June 2008
How our partner increased revenue by 130% with small changes
Research has shown a massive difference in conversion and return on investment between companies that test their online communicatio
Thursday, 29 May 2008
...rding of this clinic here:
Optimizing eCommerce Websites
Background
To optimize conversion on a retail site, we must not only understand the elements and factors on the ...
Thursday, 15 May 2008
...rimary research question: Which domain template design will produce a higher keyword CTR and ad CTR?
The conversion paths for each test were set up identically . . .
In each Treatment...
Wednesday, 23 April 2008
...
Our research has shown that by consistently applying the elements in the MarketingExperiments Conversion Index (above), substantial increases in conversion can be achieved.
This br...
Friday, 11 April 2008
How to Overcome Value Inhibitors
Which specific optimization steps have been shown to increase Conversion by reducing Friction and alleviating Anxiety?
In this clinic we looked at two ca
Thursday, 27 March 2008
How Relevance Lifts Conversion s
Anyone who has set up an email campaign knows many factors need to be considered before hitting the Send button:
Quality of leads and lists;
Tuesday, 18 March 2008
...o both B2B and B2C product, service, and subscription Web sites could result in significant improvements in conversion .
Topic: Optimizing Your Landing Pages — Part Two
...
Monday, 03 March 2008
...o both B2B and B2C product, service, and subscription Web sites could result in significant improvements in conversion for those businesses.
Topic: Optimizing Your Landing Pages &nda...
Thursday, 14 February 2008
...ts
How do you know when it's better to raise prices to increase revenue or reduce prices and pump up Conversion Rate?
Price is undeniably a strong factor in the conversion decision proc...
Monday, 04 February 2008
...ese:
A Clinical Assessment of Your Landing Pages (10.10.07)
And a 3-way tie between:
"Improving Conversion by Applying Continuity and Congruence" (10.24.07)
"Is Your Sign-up ...
Friday, 18 January 2008
... works when it comes to Internet marketing. It doesn’t seem scientific. It’s certainly not represented in our Conversion Index formula:
Yet the very nature of the optimization procedure i...
Thursday, 13 December 2007
By 150% and Lead Gen by 2,379% with an Effective Call-to-Action
Which changes will produce the best Conversion results when optimizing a Call-to-Action? Can distinct approaches be combined to increas
Tuesday, 20 November 2007
Improving Conversion 50-60% by Applying Continuity and Congruence
Are customers getting what they expect when they reach your Landing Page, or are they receiving mixed or incomplete messages that
Monday, 05 November 2007
...ons for the participants’ Websites.
The assessments were based on the MarketingExperiments Conversion Index:
Each variable in the Conversion Index represents a key factor a...
Tuesday, 23 October 2007
...linical Assessment of Your Landing Pages
The assessments were based on the MarketingExperiments Conversion Index:
Each variable in the Conversion Index represents a key factor a...
Monday, 22 October 2007
Is Your Sign-Up Process Costing You Leads and Conversion s or Maximizing Them?
Are you missing sales by chasing after Conversion s instead of generating leads? Is your website out of sync with your bus
Monday, 08 October 2007
How Businesses Achieve Breakthrough Conversion by Synchronizing Value Proposition and Page Design
How can you avoid sending conflicting messages about your value proposition and protect your land
Friday, 07 September 2007
...issue—particularly a validity issue connected to the size of your sample?
When the differences in conversion between the control and the experimental treatments are so small that the test ...
Thursday, 23 August 2007
...iable landing page optimization experiment for a large subscription based site.
The goal was to increase conversion by finding the optimal combination of page elements.
The test treatments w...
Monday, 13 August 2007
...nt
In the mind of the user
Best determined by the merchant through conversion statistics
What you need to understand: T...
Thursday, 26 July 2007
...
This was done as a customer service, not a sales effort. The tone was polite and helpful.
The average conversion was about 7%, which is actually pretty good. However, we thought we could do be...
Monday, 16 July 2007
Big Conversion Gains from a Little Scissors & Grease?
When prospective customers arrive at a website, they come with a specific intention or motivation. They may have come simply to browse or out o
Wednesday, 27 June 2007
Search 
