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Branded Design Tested: How simple changes in page element aesthetics led to a 51% increase in subscriptions

Wednesday, June 10, 2015
4:00 - 4:35 p.m. EST

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Research Topics

Site Optimization

Email Optimization

Search Optimization

Marketing Optimization



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MarketingExperiments Researchers are Available to Speak at Your Next Conference

Key analysts from MarketingExperiments are available to speak at your next conference, luncheon or trade show.

With over 3,000 hours of public speaking experience, our analysts bring a rare combination of hands-on marketing experience, direct primary research and innovative marketing and business strategy to your event.

Specific areas of research include:

  • Landing Page Optimization
  • Online/Offline Marketing Optimization
  • Basket Recovery
  • Paid Search & Click Fraud
  • Natural Search Engine Optimization
  • Website Optimization
  • A/B Split Testing & Taguchi Method
  • Email Marketing
  • Direct Mail
  • Product Development
  • Open Source Technologies
  • Subscription Path Analysis
  • Strategic PR Campaigns
  • Copywriting

To schedule a speaking engagement, please contact:

Heidi Sundeen

MarketingExperiments speaker:

Flint McGlaughlin

Flint McGlaughlin is the Director of MECLABS Group. The organization has partnered with key market leaders including, The New York Times, Microsoft Corporation, and Reuters Group. Dr. McGlaughlin also serves as the Director of Enterprise Research at the Transforming Business Institute, University of Cambridge (UK), as the Chairman of the Board of Governors for St. Stephen's University, and as a Trustee for Westminster Theological Centre. Dr. McGlaughlin originally studied Philosophy and Theology at the University of London's Specialist Jesuit College. Today, his primary research is focused on enterprise as transformative agent. His work has won multiple awards and has been quoted in more than 13,000 online and offline sources.


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