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Research Topics

Site Optimization

Email Optimization

Search Optimization

Marketing Optimization


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"Your emails and website provide the common sense that we often leave at the door to the office."

David Jones
Senior Practice Leader
Kaiser Permanente




"I often change small things across many pages as MarketingExperiments gets me thinking about how to increase the straighforwardness of my pages for the visitor."

Amanda Schaner
Marketing Coordinator
Home Science Tools




"The live web clinics are very humbling. I think we're doing a pretty good job. But every time I attend, I realize we could do things much better for our clients. I consider MarketingExperiments my encyclopedia, and parrot the principles I learn every chance I get."

Troy O'Bryan
Co-Founder and Chief Response Officer
Response Capture, Inc

Home arrow Speakers

Speaking Engagements

MarketingExperiments Researchers are Available to Speak at Your Next Conference

Key analysts from MarketingExperiments are available to speak at your next conference, luncheon or trade show.

With over 3,000 hours of public speaking experience, our analysts bring a rare combination of hands-on marketing experience, direct primary research and innovative marketing and business strategy to your event.

Specific areas of research include:

  • Landing Page Optimization
  • Online/Offline Marketing Optimization
  • Basket Recovery
  • Paid Search & Click Fraud
  • Natural Search Engine Optimization
  • Website Optimization
  • A/B Split Testing & Taguchi Method
  • Email Marketing
  • Direct Mail
  • Product Development
  • Open Source Technologies
  • Subscription Path Analysis
  • Strategic PR Campaigns
  • Copywriting

To schedule a speaking engagement, please contact:

Bethany Caudell
bethany.caudell@marketingexperiments.com
800-517-5531
904-247-8257

MarketingExperiments speakers:

Flint McGlaughlin
Director

Flint McGlaughlin is the Director of MECLABS Group. The organization has partnered with key market leaders including, The New York Times, Microsoft Corporation, and Reuters Group. Dr. McGlaughlin also serves as the Director of Enterprise Research at the Transforming Business Institute, University of Cambridge (UK), as the Chairman of the Board of Governors for St. Stephen's University, and as a Trustee for Westminster Theological Centre. Dr. McGlaughlin originally studied Philosophy and Theology at the University of London's Specialist Jesuit College. Today, his primary research is focused on enterprise as transformative agent. His work has won multiple awards and has been quoted in more than 13,000 online and offline sources.

   
Jimmy Ellis
Director of Optimization Research

Jimmy Ellis has conducted and analyzed more than 300 experiments. He specializes in optimization research, search engine marketing and email marketing strategies. He recently led a free trial experiment for a subscription-based research partner that resulted in a 43% reduction in cost-per-acquisition. Ellis is a sought-after public speaker and hosts live optimization clinics at several Internet industry tradeshows.

   
Aaron Rosenthal
Director of Channels Research

Aaron Rosenthal has been working with Google AdWords, Yahoo! Search Marketing, and the comparison shopping engines since 2002. He conducts ongoing pay-per-¬click research and has driven over 60 million visitors through pay-per-click advertising. Rosenthal was recently responsible for building a lead generation engine that produced over 426,000 sales-ready leads in the first eight months of operation.

   
Chuck Coker
Chief Human Capital Officer

Chuck joined MECLABS Group in January, 2007 in order to drive the growth of the organization through acquisition as well as the recruitment and retention of high-value employees. His organizational development background includes work with AT&T, General Foods, Harris Corporation, Sprint PCS, Tupperware, Verizon and Zurich. Chuck has developed over 50 training programs for personal and career development as well as achieving the title of Senior Professional in Human Resources. He has been guest lecturer at Universities like Auburn, Harvard and Moscow State. Chuck is a former United States Marine Corps First Lieutenant and a 7th degree Grandmaster Black Belt in Tae Kwon Do. His education includes both B.A and Ph.D. degrees.

   
Boris Grinkot
Senior Manager, Research and Strategy

Boris is part social scientist, part techie, and part philosopher. As the director of technology consulting at a small Florida marketing firm, he began searching for ways to combine web development with his academic background in research. This search led him to MarketingExperiments. Since joining the team in 2007, Boris' work with Fortune 500 and international research partners has included experimental design, business intelligence analysis, competitive strategy, and lead generation. He has led optimization projects that generated up to tens of millions of dollars in annual revenue. Boris holds an MBA from the University of Florida and a B.A. in Religious Studies with a cert. in International Relations from Cornell.

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