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Research Topics

Site Optimization

Email Optimization

Search Optimization

Marketing Optimization

Ad Optimization

Landing Page Optimization

Training

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"Your emails and website provide the common sense that we often leave at the door to the office."

David Jones
Senior Practice Leader
Kaiser Permanente



"I often change small things across many pages as MarketingExperiments gets me thinking about how to increase the straighforwardness of my pages for the visitor."

Amanda Schaner
Marketing Coordinator
Home Science Tools



"The live web clinics are very humbling. I think we're doing a pretty good job. But every time I attend, I realize we could do things much better for our clients. I consider MarketingExperiments my encyclopedia, and parrot the principles I learn every chance I get."

Troy O'Bryan
Co-Founder and Chief Response Officer
Response Capture, Inc

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2009 Landing Page Optimization Training Tour

Learn How to Increase Conversions on Your Landing Pages
and Achieve Your Professional Certification

For the past two years the MarketingExperiments team has been taking their most popular online certification course, Landing Page Optimization, to cities around the U.S. Adding the one-to-one personal element to this course has helped even more marketers learn the course content and achieve significant gains (34%-300%) on their landing pages.

  • LEARNING: You will learn a systematic (patent-pending) methodology for optimizing your landing pages.
  • OPTIMIZATION: You will analyze and improve a key landing page from your ecommerce, subscription, or lead-gen paths.
  • ACHIEVEMENT: You will achieve professional certification in Landing Page Optimization from MarketingExperiments.

By request, MarketingExperiments is coming to more locations this year to make this training available to as many marketers as possible.

Upcoming Regional Events

New York, NY
Notes from attendees:

"Great Course! Judging from the sheer number of actionable ideas that came to me during the day, this was perhaps the best course I have ever attended."

Chris Smythe
Internetseer.com, Inc.

"Great Course – adds “science” to what we do and confirms the need to test and dissect email marketing efforts."

Celestine Turner
Verizon Wireless

"My expectations were not only met, but exceeded! It was not only extremely informative but also engaging and fun."

Caroline Baker
Vocus

"This course offered a tremendous amount of information in a very compelling way. Time well spent."

Frank Gibbons
Chief Media

"This course was an eye-opener in best practices. Thank You!"

Jay Masino
Motorola